Brazils hegemony on Mercosur and South America


Σωτήρης Πετρόπουλος
Abstract
The creation of numerous regional cooperation agreements during the 1990s has much conditioned the regional environment in South America through the creation of Mercosur. Within this new regional cooperation scheme, Brazil, will attempt to play a hegemonic role based on its significant economic power. The indisputable financial and trade importance of the huge Brazilian market for the other member-states of Mercosur will provide Brazil with the needed hard/ material power so as to mobilize this regional cooperation scheme for its own benefit. Moreover, from a “soft power” perspective, the trend of denouncing the American model of economic growth (Washington Consensus) since the change of the millennium as well as the anti-American predisposition of the majority of locals will become the main cohesive elements of Mercosur. These developments will formulate the overall environment which conditions Brazilian initiatives within South America in general and Mercosur in particular. More specifically, under such environment the perceived hegemonic position of Brazil seems to be threatened from the dynamic evolution of Venezuela under the leadership of Hugo Chavez. 
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